CHANGING LOCATION
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Ten years ago, most finished high-street fashion goods were imported by road, from Morocco, Romania and Turkey. Supply lines then lengthened as production moved to China and were serviced by container or airfreight.
With fluctuating foreign exchange rates and rising wages, China is becoming more expensive, so manufacturers are looking to Sri Lanka, Moldavia and, once again, North Africa.
Centres of production restlessly relocate in a constant quest to cut costs. Sourcing from India and Bangladesh is growing rapidly, but Turkey and North Africa are closer winter fashion can be twice as bulky as summer clothesso the same number of items can fill two trailers instead of one, and are less prone to multi-modal disruption.