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mid double the value
Page 51
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Operators who have their trucks nted in unpopular colours can expect to the price when disposal time rolls ind, warns George Alexander, chief nmercial vehicle editor at Glass's Guide. "There can be a massive difference in he second-hand price rearmed by iden:ical trucks; one finished in a desirable colour, and one finished in an undesirable one," he says.
"The latter could fetch up to 50% as than the former.
"Unpopular colours don't pose so Ich of a problem for vendors if only one two trucks are concerned, because
there is usually somebody out there who will buy them," he continues. "But it's a different matter if you're trying to get rid 01 10."
Alexander suggests that on this basis, the Royal Mail could do worse than scrap its distinctive red livery. If it did. he predicts, It would find that its used vehicles would fetch more money.
"Used buyers prefer a more neutral hue," he explains. "By contrast, the bulk of BT's fleet is painted in a white or off-white tone. Once the decals are removed, these colours are acceptable to the majority of second-hand purchasers.