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Richard Merritt, managing director, Joseph Merritt Group
Until recently, the marketplace seemed focused on the cheapest price. We have noticed a shift away from this stance and back towards one more concerned with quality of service, professionalism and image. Our company has been at the very forefront with regards to these areas for the past LIO years. As a result we have a loyal customer base that means we have never been better placed to weather the financial storm. Our new equipment only provides part of the service. The guys on the front line of our business are crucial to our ongoing success. Coupled with our new equipment, their knowledge and expertise give us an unrivalled competitive edge.