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AFTERMATH OF THE AWARD To celebrate winning Haulier of the
30th March 2006, Page 23
30th March 2006
Page 23
Page 23, 30th March 2006
— AFTERMATH OF THE AWARD To celebrate winning Haulier of the
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Year, O'Rellly's staff and customers were treated to a casino night at a DublIn hotel. Each guest was given a handful of chips at the beginning of the evening; those with the most at the end won a prize.
O'Reilly says winning the award has helped the firm win new contracts but adds that not everyone appreciates that "buying transport isn't like buying biscuit tins". Some consignors insist on opting for the lowest bidder despite the potential pitfalls.
This is the battle he has to fight: "Transport is a difficult industry to be in and to be profitable—it really is the survival of the f test."