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Guest Trucks is also opening up three initiatives beyond the traditional Iveco Trucks offerings. Spittle explains: "First is Stralis Champions. We are going to promote that to demonstrate we can offer the sort of service you can get from a dedicated truck service. Secondly, to meet the needs of the middle sector of the market, especially the van market, is Guest Express Ft service. This is being competitive against the car dealers, with fixed price maintenance and short lead times for jobs.
"The third is Guest Recycled Parts, Mich is targeting the older truck market by creating a second line in parts that doesn't compete with the new parts market. It is for the guy with a 10-to 15-year-old truck who needs a major component or unit for the vehicle."