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OLYMPICS
Page 10
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Talk to your customers now to avoid Olympic hurdles
By Laura Hailstone
notsTics FIRMS that serve ompanies in London need to start :ngaging with their customers now o minimise disruption to deliveries luring the 2012 Olympic Games. At last month's Olympic Delivery kuthority (ODA) Road Freight Working Group meeting, organised iy the FreightTransportAssociation FIA), it was recommended that pperators find smarter ways of .'orking during the Games ODA director of transport Hugh .umner tells CM: "If you're a :iajor provider to a retailer in ,ondon, having conversations bout volumes, inventory and how
to deliver effectively during the Games is a very sensible idea."
John Crosk, transport operations manager at Tradeteam. says he is under no illusion that his company will have to change its working practices in the capital for 2011
-There's no way we'll be allowed to just pull up outside a pub that's located within the Olympic Route Network (ORN) during the Games," says Crosk.
"However, the ODA doesn't yet know how long each section of the ORN will be active for so we could set ourselves up to work nights for three weeks and actually need to work nights for only two days," adds Crosk. "Once this level of detail is finalised I can then start talking to the individual pub groups about planning ahead."
Mike Bracey, chairman of the Brewery Logistics Group, agrees: "Our members can't start planning anything until they know how long the ORNs will he in use for."
Operators interested in attending the next meeting of the ODA Road Freight Working Group meeting should contact the FTA.
n4FOR THE LATEST NEWS VISIT: www.roadtransport.cam