15th December 1988, Page 49
15th December 1988
Page 49

Page 49, 15th December 1988
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• It's A Problem. How Do You Get Buyers O
perceive differences between products marketing people call it "differentiation") vhen in reality they are virtually identical? If you are in the right European country rou can......
Roadtest
DUCAT° TURBO • Since publication, some prices may have increased. Readers are advised to contact their local dealer or the manufacturer far full details. which is 73% up on last......
• Driveline
The iron-block/alloy-head blown diesel sits transversely under the bonnet and low in the body. The direct-injection fourcylinder Solim unit is also fitted to the Iveco Turbo......