ALL FOR )0DGE
13th August 1976, Page 5
13th August 1976
Page 5
Page 5, 13th August 1976
— ALL FOR )0DGE
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iLL CHRYSLER commercial ehicles will be marketed .nder the brand name of )odge in future.
The old names of Commer nd Simca will disappear, !though Karrier is to be etained for municipal vehiles. Chrysler hopes that this aove will enable British built )odges to be promoted with ;reater impact The name of Dodge has been issociated with Chrysler for he past 48 years, and the ;ompany hopes that the uniied naming policy will trengthen confidence in the 'uture of Chrysler ommercials not only by operitors and dealers, but by its )wn workforce.
The renamed vehicles will -ange from the Dodge 1100 )ick-up and van at 1.32 tonnes 1.3 tons) gvw to the Dodge ?,00 Barreiros series tractive nuts with a gvw of 38 tonnes